Enhancing customer data protection in digital marketing: IT security controls within cloud architectures — Evidence from the hotel industry
Hatamleh, Amer Ahmad, Panakkal Augustin, Livingston Antony, Al Qudah, Hussien, Hamadneh, Zaid, Al-Azzam, Mu’ath Hesham and Ramadan, Hashem Ismail (2026) Enhancing customer data protection in digital marketing: IT security controls within cloud architectures — Evidence from the hotel industry. EDPACS. pp. 1-9. ISSN 1936-1009
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| Item Type: | Article |
|---|---|
| Additional Information: | ** From Crossref journal articles via Jisc Publications Router ** History: epub 12-05-2026; issued 12-05-2026; published 12-05-2026. |
| SWORD Depositor: | JISC Router |
| Depositing User: | JISC Router |
| Date Deposited: | 17 Jun 2026 10:36 |
| Last Modified: | 17 Jun 2026 10:36 |
| URI: | https://bnu.repository.guildhe.ac.uk/id/eprint/21001 |
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