Balancing Innovation and Credibility: Customer Perception of AI – Generated Content of Legal Brands South Africa.

Khan, Adnan and Faye, Sainey (2026) Balancing Innovation and Credibility: Customer Perception of AI – Generated Content of Legal Brands South Africa. In: At the Crossroads of Local and Global Disruptions: Transforming Organisations for Africa’s Future., 19th - 23rd May 2026, Manouba, Tunisia.

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Item Type:	Conference or Workshop Item (Paper)
Divisions:	College of Leadership and Innovation > Business, Management and Marketing
Depositing User:	Research and Knowledge Exchange Office Admin 1
Date Deposited:	05 Aug 2026 11:50
Last Modified:	05 Aug 2026 11:50
URI:	https://bnu.repository.guildhe.ac.uk/id/eprint/21462

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