The Mediating Role of Trust in the Relationship Between Corporate Image, Security, Word of Mouth and Loyalty in M-Banking Using among the Millennial Generation in Indonesia

Purwanto, Edi, Deviny, July and Almadhwahi, Ahmed (2020) The Mediating Role of Trust in the Relationship Between Corporate Image, Security, Word of Mouth and Loyalty in M-Banking Using among the Millennial Generation in Indonesia. Management & Marketing. Challenges for the Knowledge Society, 15 (2). pp. 255-274.

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Item Type: Article
Additional Information: Q3, Scopus Indexed, CiteScore: 1.5
Depositing User: RED Unit Admin
Date Deposited: 13 May 2025 12:48
Last Modified: 13 May 2025 15:15
URI: https://bnu.repository.guildhe.ac.uk/id/eprint/20106

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