The Role of Trialability, Awareness, Perceived Ease of Use, and Perceived Usefulness in Determining the Perceived Value of Using Mobile Banking in Yemen

Almadhwahi, Ahmed, Daud, Norzaidi Mohd, Ramayah, T, Putit, Lennora, Isaac, Osama and Alrajawy, Ibrahim (2016) The Role of Trialability, Awareness, Perceived Ease of Use, and Perceived Usefulness in Determining the Perceived Value of Using Mobile Banking in Yemen. In: The 7th International Conference Postgraduate Education (ICPE7).

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Item Type:	Conference or Workshop Item (Paper)
Depositing User:	RED Unit Admin
Date Deposited:	13 May 2025 11:26
Last Modified:	13 May 2025 15:33
URI:	https://bnu.repository.guildhe.ac.uk/id/eprint/20127

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